Foxy Notebook by Deanna Samuel

NATIVE NORTHWEST ART BY INDIGENOUS ARTISTS

Statement of Respect and Authenticity

We believe that Indigenous artists should be treated fairly and with respect. Authenticity of art, design, and culture is the foundation of our mission of building everyday connection to Indigenous cultures.

Native Northwest products are guided by the following five principles:

• 100% of the art featured on every Native Northwest product is designed by Indigenous artists

• All artists have provided consent and contractual permission for their art to be featured on Native Northwest products

• Artist names are acknowledged on all product packaging

• Cultural traditions are honoured by acknowledging cultural affiliation on product packaging

• Artists are paid in fees and royalties

Deanna Samuel is a Ditidaht and Nuu-chah-nulth artist from the west coast of Vancouver Island, British Columbia. Her artwork is a vibrant reflection of her rich cultural heritage, deeply connected to the lands and waters of the Pacific Northwest. Drawing inspiration from ancestral stories and the natural world, Deanna utilizes bold colours and fluid lines to modernize traditional Nuu-chah-nulth forms. Her designs often feature revered animals like the hummingbird and fox, serving as messengers of joy, cleverness, and cultural resilience. Through her collaboration with Native Northwest, Deanna’s work continues to bring the beauty of West Coast storytelling to a global audience.